What Is Pay Per Click ??
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•
A Pay
Per Click (PPC) campaign is the most popular way for attracting targeted
visitors to a web site and converting them into buyers.
•
Here,
an advertiser needs to make payments for the ads published online mainly based
on the qualifying clicks.
Steps to Setup a Successful PPC Campaign :
Step
1 : Determining your Goals and Defining a Budget.
•
The
main goal of running your advertisement is to increase subscribers, sales or
the awareness of your brand, so its most important to have a right planning
before you start otherwise you could running your advertising in the wrong
direction and realizing it too late.
•
Define
a budget for your PPC campaign because as an advertiser you will have to make
payments on the basis of number of clicks on your ad.
Step
2 : Make a list of Keywords and Finalize it.
•
The
most important requirement for the success of any Pay Per Click campaign is
selection of the right keywords to promote an online business successfully
through a PPC campaign.
•
Select
targeted keywords with the help of different keywords tools such as Google
Keywords tool, Word tracker etc. You can hire a specialist teams of PPC experts
@7503020504 to get your work done in a professional way.
Step
3 : Bid on the right keywords & Create an attention-grabbing headline for
your campaign.
•
Start
your bidding on that keywords that properly describe your online business,
products or services to get conversions and generate good ROI (Return on
investment).
•
Just
Remember even if the keywords have good ranking you won't get many visitors if
your ad is not appealing.
Step
4 : Create attractive ad copies & Landing pages.
•
For a
successful PPC campaign, the ad copies must be attractive and appealing to
encourage viewers to buy your product.
•
Create
unique landing page with good call to action features so that the visitor gets
to see the product or service directly that you want to sell online.
Step
5 : Optimize PPC campaign regularly & Hire professionals.
•
For
any online business, higher conversion rate is more important rather than
higher click-through-rate (CTR). So, optimize the ad copies along with the
landing pages on a regular basis.
•
For
the success of a PPC campaign hire an experienced team of dedicated
professionals (Call 7503020504) and campaign
managers working in reputed PPC advertising companies to launch and maintain
PPC campaigns, effectively.
For Step 6 Please follow the link and watch out the presentation on Slideshare
